recapped: HCIC 2021

the 2021 Healthcare Internet Conference live from Las Vegas

The 2021 Healthcare Internet Conference is underway at The Cosmopolitan in Las Vegas, Nevada. Whether you couldn’t make it yourself or want a second perspective on the highlights and takeaways you captured yourself, we have you in mind.

That’s why we’re sharing daily recaps of our experience including the most thought-provoking sessions, the biggest surprises, and what it’s like to be back together at a conference for networking and learning.

Questions for our team? Email us at

day one: one bite at a time

In this day one recap, Jeremy Mathis, an Account Partner to Fathom’s healthcare clients, joins Joe Adams, our director of marketing, to make sense of the emerging trends from day one—like the future of healthcare, surprising opportunities to drive patient volume, and how ROI is always a priority but never solved for—and help you get a feel for the event’s energy. Plus, the only way to eat a proverbial elephant.

day two: where do we go from here?

In our recap of the conference’s second day, Steve Kessen, our CEO and an account partner to some of the top health systems in the country, joins Joe Adams, our director of marketing, to discuss the highlights from day two. The pair cover a variety of topics including why you should skip the traditional RFP process, how marketers can keep pace with the accelerating rate of change we’re experiencing, and whether or not Steve came out on top at the Blackjack tables this week.