Watch
AI 101: A Beginner’s Guide to Confidently Using AI in Healthcare Marketing
Watch part one of our two-part AI webinar series, shared with CMCA members, now available on demand.
We recently partnered with the Cancer Marketing and Communications Association (CMCA), formerly known as the Public Affairs and Marketing Network (PAMN), to introduce healthcare marketers to the fundamentals of AI.
You can now watch our session, AI 101: A Beginner’s Guide to Confidently Using AI in Healthcare Marketing, where we break down the essentials of AI adoption in a way that’s practical and approachable.
You’ll learn how to:
- Identify your goals and strategy first so you can choose AI tools that truly support your marketing needs.
- Understand the basics of AI prompting and how it can enhance your healthcare marketing efforts.
- Apply simple best practices to craft effective AI prompts that generate better content, insights, and efficiencies.
Ready to explore what AI can do for your marketing? Watch the webinar below to get started.
Then, when you're ready to take the next step, check out AI 201: Practical Tools & Use Cases to Put AI to Work in Healthcare Marketing, to move from AI theory to action.
