Healthcare Marketing with AI: Start Small, Scale Fast

Leading health systems are using AI to unlock smarter strategy, faster execution, and stronger performance. Those who don’t adapt risk falling behind in a personalized, data-driven world.

In this on-demand webinar, Elise Horst, Fathom’s Associate Director of AI Solutions, walks through the AI adoption journey for healthcare marketers, from where to start to building scalable workflows that deliver immediate impact.

You'll learn how to cut through the overwhelm, enable your team, and apply AI with confidence across planning, content, and reporting. You’ll also get a clear framework for identifying high-impact use cases, improving prompts, and staying compliant.

The session includes actionable takeaways to help you get started with confidence:

•    Save time on high-effort tasks like campaign planning, creative development, and reporting
•    Generate messaging that reflects your brand and connects with patient needs
•    Build smart, scalable workflows while staying aligned with compliance standards
•    Prioritize AI use cases based on value and efficiency without getting lost in tools
•    Learn from real-world examples of how health systems are driving better outcomes with AI

Start applying AI with clarity and purpose. Access the on-demand webinar now.