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Make your site the authority it should be.

Inbound and outbound links are integral in building your brand goodwill and authority. The best way to get other websites and people to link to yours is to create content that they find highly relevant and valuable. Our SEO firm includes a staff of 15+ writers and creative specialists can help generate some unforgettable content, so you can concentrate more on serving your customers.

How the right content can help your website:

  • Makes it a more usable and useful (i.e., credible) resource
  • Establishes it within interested communities
  • Creates more quality links = more competitive in search-engine results
  • Increases your influence (especially social media-based links)
  • Drives quality traffic that bolsters your site’s sales leads
  • Helps sustain a positive online reputation

Think long-term: Don’t take shortcuts!

Good links are part of a bigger solution.

Learn more about our approach to digital funnel management.

See the solution

Fathom Blog Feed: SEO

Guide Campaigns in Assisted Living Marketing: A Case Study


Can a Guide Campaign jump-start your senior living company’s digital marketing efforts? You bet! In this case study from a major national player in the assisted living industry, you’ll see just how powerful a senior living guide can be in attracting new leads, educating potential residents, and stewarding leads into move-ins.… Read the rest

By | July 22, 2014

Tips for Reducing Duplicate Healthcare Content


Digital marketing and SEO blogs agree: Using duplicate content is a practice that should always be avoided. Duplicate content is one of the easiest, most common mistakes to make when building a website and consequently one of the most frequently penalized mistakes we see.… Read the rest

By | July 22, 2014