Sports Industry

See the write-up of Fathom’s sports marketing agency in Crain’s Cleveland Business.

Are you a …

• sports franchise?
• league association?
• premier event or performance venue?

Does your sports/entertainment organization …

1. Use analytics to understand what your customers want?
2. Nurture your email database for potential customers?
3. Conduct social media research to learn what fans are saying and how to respond?
4. Apply predictive analytics to a wide range of data sets to produce additional leads and revenue via segmentation?

Fathom Actify: A Messaging & Analytics Solution

If your business collects tons of data about your fans and website users, you need a sports marketing agency that can make sense of that Big Data in order to increase your ticket revenue—profitably. Our sports marketing agency offers a messaging and analytics solution that does this for you.

360-degree view

A 360-degree view of customer behavior monitors:

• ticket purchasing trends
• website visit patterns
• interaction on social media
• engagement with email marketing campaigns
• mobile usage data
• merchandise/concession sales

Are you presenting the customer the right product at the right time through the right communication platform?

Don’t guess. Know … with Fathom’s messaging and analytics solution.