Today more than ever before, manufacturers need to be visible online to reach new customers. As you’re exploring digital marketing agencies, it may seem like we all offer the same products: Search Engine Optimization, Content Development, Paid Search, Social Media, Marketing Automation, etc.

But in our case, you may want to take a closer look.

FEATURED TESTIMONIAL

“Fathom is the only vendor that I have seen that provides an actionable plan for how to measure and tie leads to revenue in order to better align marketing spend. Fathom clearly delivered the performance results we anticipated as well as drove down our PPC costs while increasing quality leads. Best in the business.”

–Brace Rennels, Sr. Manager of Community Strategy, EMC


VIEW ALL FATHOM TESTIMONIALS

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CASE STUDY: CONTENT MARKETING & ONLINE PR

BUILD THOUGHT LEADERSHIP & GENERATE MORE QUALIFIED TRAFFIC

Fathom was tasked with building thought leadership and generating more qualified web traffic for a global provider of precision instruments and weighing equipment. Our strategy focused on creating and distributing optimized content online, through of mix of digital PR tactics.

CLICK-THRU RATE
233
Online Placements
CLICK-THRU RATE
320
Increase in Brand Presence

FEATURED GUIDE:

The B2B Standard

Highlights of “Grow Lean: Conversion Rate Optimization & Positive Marketing Choices to Fuel Your Business”

Optimization is defined as “an act, process, or methodology of making something (as a design, system, or decision) as fully perfect, functional, or effective as possible”. Focusing on Conversion Rate Optimization, this issue of the B2B Standard helps B2B marketers take the mentality of optimization and apply it to all of their marketing efforts to achieve the best possible Return on Investment.

  • Go Marketing Lean with Conversion Rate Optimization
  • Industry Benchmarks & Trends
  • B2B Marketer Spotlight with Master Spring & Wire Form Co.
  • Inspiring Transformation: The Next Big Thing
  • Reduce Waste, Increase Revenue
  • A Digital Marketing Crossword Puzzle

Want more marketing resources? Visit the Fathom Manufacturing Knowledge Center.


MANUFACTURING KNOWLEDGE CENTER

OUR CLIENTS

AkronBrass
Constellation
Danaher
Diebold
eaton
Materion
Mettler
Parker
Scotts
Thomson Reuters

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Sales and Marketing Processes: Who REALLY has the control?

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Today, many company’s sales and marketing teams say they’re aligned. But, when asked to compare existing processes to inefficiencies and how those current processes come to be, they exhibit confusion…

Manufacturing Predictions for 2016: How to Apply Them to Industrial Marketing Trends

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2016 is right around the corner and the best way to prepare for it is to stay ahead of the curve in terms of both industry changes and industrial marketing…

Achieving Social Success: Which Channels Should Manufacturers Focus on

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Pin, post or tweet?  This question is a common concern amongst manufacturing companies when choosing which social media platforms to utilize.  Since the dawn of the social era, companies have…

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p. 216.369.2220