What matters to you?
Meet the Fathom promise: simple, accountable, with results that matter.
Essentially, we turn digital marketing into digital sales by seeking solutions in line with your business and financial objectives. Once we know what you really need, we can make a complicated world (i.e. the Internet and digital media) simple for you.
Solutions to your problems
No matter which area of marketing you’re weak in, we can help you obtain and measure the numbers that keep you up at night, whether they’re traffic, conversions, views, leads, followers, subscribers, or other forms of site or social engagement. Below are a few examples:
SEO
- May include link-building, content development, usability, web design, et al.
- Conversion-centered
- Tailored to your business/industry’s specific needs
- Will measure and demonstrate return-on-investment
Paid search
- Ad campaign strategy and management in multiple channels, including Google search results (plus mobile), Bing search results (plus mobile), Facebook, LinkedIn, and display campaigns (remarketing/retargeting)
- Access to Marin proprietary bidding software
- Conversion-centered
- Beat DIY costs while increasing revenue
- Will measure and demonstrate return-on-investment
Marketing automation
- Walkthrough marketing automation implementation
- CRM integration
- Content development and strategy
- Email marketing knowledge
- Lead generation & management
Opt-in email
- Email lead-generation wrapped in a pay-for-performance model
- Saves you time and hassle: No fuss with creative, message content and landing pages (and they’re free!)
- Only pay for results, i.e. leads
- Conversion-centered
- Will measure and demonstrate return-on-investment
Social media
- Help you engage with current and potential audiences
- Grow fans and strengthen loyalty of established fans
- Research and intelligence for complex organizations
- Engagement-centered (conversation and strategic promotion)
- Will measure and demonstrate return-on-investment
Analytics
- Ensure accurate data
- Understand reporting and metrics
- Comprehensive consulting and training
- Analysis of current Google Analytics (or other web analytics) implementation
Peel back the curtain.
There’s so much more! Check out a big list of our many and ever-growing capabilities.
Fathom Capabilities
Take a test-drive.
Let us do a free digital marketing assessment of your website.
