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Turn ‘likes’ into engaged leads.

CFOs want to see the ROI from social media. Your own boss probably does, too. Good news: You can generate leads, revenue and new customers on social channels. You can track them, too.

On any network, as social media marketing agency, we believe you should be:

  • Reaching your audience (new and existing)
  • Retaining (and creating) loyalty
  • Converting fans/followers into buyers

Expect your social media to:

  • Be integrated with SEO, content, online PR and other marketing
  • Complement what your employees already do
  • Cater to your business objectives and internal team structure
  • Amplify the reach of your content assets
  • Be properly tracked, managed, and supportive of lead-generation and sales
  • Value quality over quantity
  • Not annoy customers & prospects
  • Not ‘game’ the search engines

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Learn more about social media marketing on our blog.

Fathom Blog Feed: Social Media

Consumer Brand SEO Pulse: 5.14.15

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Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods.… Read the rest

By | May 14, 2015

Consumer Brand SEO Pulse: 5.7.15

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Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods.… Read the rest

By | May 7, 2015

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