Make your budget go further with access to certified Google and Bing account representative through Fathom.

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 Whether sponsoring videos on YouTube or Snapchat or paying for placement on Twitter via Vine, you can creatively reach audiences wherever they are.  Sorting through the biggest players in the social space can sometimes be confusing — take a look at our social breakdown below for an easy way to differentiate.

FacebookLinkedInTwitter
  • Increases awareness, fans and acquisitions
  • Retargeting to custom audiences by email addresses
  • Currently the only place to target individuals by job title, industry and company
  • Converts leads 4x better than those from other social media advertising outlets 
  • Target by topical interest
  • Measures engagement by device location, gender and interest
Contact Fathom

What Is Social Listening, and How Can You Use It?

| Blog Feed, Digital Marketing, Social Media | No Comments

Finding the best tools to grow your business can be time consuming. If you’ve heard of social listening tools as a way of achieving your business goals, you may first…

4 Insights from the 2017 AMA Conference for Higher Education Marketing

| Blog Feed, Higher Education Marketing | No Comments

If there’s one word that describes this year’s AMA Symposium for the Marketing of Higher Education, it’s student-centric. This reflects a fundamental shift in the way higher education institutions are…

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