Five Powerful Ways to Use Twitter in Higher Education

Accomplish the Amazing in #140charactersorless


If your school is like most, you’ve put Twitter on the backburner. While you may have someone assigned to posting news releases and the occasional status update, you’re not dedicating many resources to Twitter simply because it has been difficult to see any real fruit from your labor.

Our third white paper on social media in higher education focuses on five specific ways colleges and universities are using Twitter to accomplish their goals. If you’re frustrated with the results of your efforts on Twitter, read our white paper for fresh ideas on how to:

  • Participate in the backchannel
  • Introduce real people at your school
  • Find new people to follow

Download your free copy of “Five Powerful Ways to Use Twitter in Higher Education: Accomplish the Amazing in #140charactersorless.”

Continue the Conversation

Thoughts, comments or questions about this paper? Continue the discussion on Twitter in higher education by using the hashtag #hetweet

Fathom Online Marketing can help you develop and maintain a social media campaign that gets results. Contact us to learn more.

You can also download the first two white papers in our series on social media in higher education:

Why Your School’s Social Media Strategy Is Falling Behind: Lessons from the Sports Guy, an Online CafĂ© and the Color Orange

Is Your School Making the Most of Facebook? How to Stop Shouting to an Empty Room and Start Hosting the Party