If you are involved in marketing for higher education, you will be interested in the newest guide available from Fathom. Joe Soltis has produced a guide called “Kickstart Higher Education Marketing with Email“, and it is now available as a free download.
The step-by-step guide provides an easy-to-follow process that ensures successful communication and response rates. It also offers tips for using email marketing for non-enrollment purposes, including fundraising and career services assistance. Technical requirements of email marketing are also addressed.
Check out our white paper for 6 secrets to improve email deliverability. You’ll learn how making the inbox can mean big dollars for your business. Includes a case study of adaptive deliverability that boosted customer response by 19%.