Increase awareness and branding on a measurable budget. Whether you need more heads in beds or devices/platforms sold, we can help you achieve your goals profitably. In a highly regulated environment, working with an agency that understands your legal and organizational complexities as they relate to healthcare marketing is important. Rest assured that Fathom understands your needs, whether you are a health system, physician practice, health IT company, assisted living facility, medical publisher, advocacy association or OTC brand.
In terms of branding, awareness and driving new patient acquisition, Fathom is focused on building community engagement on social media, increasing conversions (whitepapers, videos, calculators), and driving more sale-sready leads (demos, pricing requests) for healthcare IT companies.
When it comes to simplifying marketing efforts, Fathom aims to relieve administrative burdens and eliminate redundancy. Our healthcare marketing team reports and reveals insights from digital analytics that help organizations clean up marketing campaigns, decipher web analytics, and make actionable policy recommendations based on key metrics.
Relieve administrative burdens and eliminate redundancy. Report and reveal insights from digital analytics:
“…Fathom’s expert knowledge of the healthcare industry has generated great content to support all of our online marketing strategies. Their understanding of SEO and social has helped us proactively manage our online reputation alongside an increase in traffic, rankings and revenue to multiple company website properties.”
Joelle Reizes, Communications Director at Life Line Screening