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Fathom’s CEO to Be Set on Fire for Hotcards Burn Charity Event Menu

Scot Lowry’s low-key personality has never been described as “explosive,” though the Fathom CEO will be set on fire on October 19 for Hotcards Burn, an event to benefit the Cleveland Foodbank and the Brick by Brick Organization. Just after sunset on October 19, 2013, Cleveland-based print and design company Hotcards will attempt to break the Guinness World Record for “The Most People Performing Full-Body Burns” (which includes Lowry) in Cleveland’s Flats district, all while throwing a giant spectator party at Shooters and raising money for a good cause.

Guinness World Record officials will be flying in from New York City to judge the record-breaking attempt. If successful, the award will be presented at Shooters to the 20 burners, their igniter partners, as well as the City of Cleveland. The official Hotcards Burn party at Shooters will include food and drink specials, autographs and photos with the burners, Hotcards Burn merchandise sales, live music all night, and epic views of The Hotcards Burn. The ceremony will start at 7:45 p.m., with the full-body burns igniting at 8:00. General admission tickets are $15 in advance and $20 at the door while limited VIP tickets are $25 and $30.

In addition to Lowry, the burners, led by the talented stuntman Ted Batchelor, will include John Gadd, CEO of Hotcards; Archie, radio morning show host from 87.7 Cleveland’s Sound; Jenna Conforti, Director of Marketing at Scene Magazine; Tony Madalone, CEO of Fresh Brewed Tees; a minister; an attorney & more.

Read our official news release

Why Fathom’s CEO is Doing It.

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