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Category Archives: Keyword Research

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Happy Birthday, Georgey! “This Day in SEO History” Celebrates America’s First ‘SEO’

By | February 22, 2012

Today is February 22nd, which is the real birthday of the founder of America: General President George Washington.

So, in honor of the grandfather of modern day search optimization, Fathom pays homage to the first SEO of the United States—Supreme English Officer, of course.

In our second edition, Colonial SEO Enthusiast Matt Keough takes us on a journey to revolutionary times in America—when George Washington chopped down cherry trees with his wooden teeth and helped market the United States on the Web so that other countries could find us online and buy maple syrup, flags and horseshoes from us.… Read the rest

Posted in Keyword Research, SEO | Tagged , , , , , , , , ,

 

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Fathom Introduces New Web Series: “This Day in SEO History!” Rev it up to 1.21 gigawatts!

By | February 8, 2012

Did you know that on January 27th, 1880, Thomas Edison invented SEO Keywords for optimal visibility? If you said no, then maybe it’s time for you to brush up on your SEO History! Fathom Video introduces a new monthly video series, entitled – you guessed it – “This Day in SEO History!”

In our first volume, Daiv Whaley, a SEO Historian, tells the story of Thomas Edison and his plight to make the Internet world a brighter and more visible place through the invention of the light bulb… and SEO Keywords!… Read the rest

Posted in Keyword Research, Online PR/Link-Building, SEO

 

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Step Up Your Blog Posts

By | November 22, 2011

It’s easy to fall in to a rut with your blog.  So, how do you maintain the online presence you want, keep fresh content, and keep your audience engaged?  Here are a few tips that will help you keep your focus… and keep your followers.

  1. Understand your blog’s focus. Don’t ramble on about a multitude of topics. Remember your blog’s purpose, and keep all posts centered on that.
  2. Set up Google Alerts or RSS feeds for industry-related topics.

    3. … Read the rest

Posted in Content Creation & Strategy, Keyword Research | Tagged , ,

 

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Small Business SEO

By | November 11, 2011

Affordable Small Business SEO Packages

As a small business owner, you are looking for every edge you can get, and using the endless possibility of the internet is one way to feed your pipeline with sales leads. And while most internet marketing agencies require a retainer to work with you, most small businesses don’t have the budget to pay for their services each month. Webbed Marketing, winner of a shelf full of small business awards, feels your pain.… Read the rest

Posted in Company News, Google Analytics, Keyword Research, Local Search, SEO | Tagged , , , ,

 

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Meta Keywords for SEO

By | October 21, 2011

The meta data variables of a web page are arguably some of the most important pieces of your website. The meta data variables include the Page Title(<title>), Meta Description (<meta name=”description”…) and Meta Keywords (<meta name=”keywords”). For years, search insiders have been saying that the only two of these variables are still relevant – Page Title and Meta Description.

The Page Title (1) is a critical part of your page. It is the content that the crawlers read when they crawl your page and determine the theme of your content for that page.… Read the rest

Posted in Keyword Research, SEO | Tagged , , ,

 

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