Can you make my video go viral? Sure we “can”, but it’s not as easy as many would make you think.

This video showcases a nice case study on how to do it, but again, we at Fathom don’t sell “viral” videos because of the risk factor. It’s simply too hard to try and make something go viral on a consistent basis. Sure, it can be done… but not 100 out of 100 tries.

The B2B Lead – Pam O’Neal Mickelson on Viral Marketing from Brian Boyko on Vimeo.

You’re better off working to build videos for your business that focus on driving real sales and leads, no? We think so.