Webinar: Social Media & the 25 Largest U.S. Health Systems

Healthcare-industry (and social-media) people, I have an exciting announcement. We are but one week away from a webinar that presents new research on key innovations in social-media marketing for healthcare. (View the archive here.)

On October 26 from 2:00–3:00 p.m. (EDT), you won’t want to miss Amy Marshall and Lindsey Grant of Webbed Marketing* break down their insightful new research on the 25 largest health systems in the nation (by employees):

  • What channels and topics are most effective for reaching audiences
  • How to bridge social media with HIPAA and Joint Commission standards
  • Ways to measure and benchmark your organization’s progress

See the archived webinar for an exclusive look at how you could be propelling your healthcare organization’s social prowess.


Check out Fathom’s white paper on Healthcare SEM. Learn the basics of PPC, common challenges hospitals face, and strategies for increasing ROI.

Healthcare SEM

*Webbed Marketing is a wholly owned subsidiary of Fathom.

About Paul Richlovsky

Paul purposefully merges a creative writing and teaching background with his decade-long marketing career. He advises clients on content strategy, editorial direction and PR/distribution. He is a perpetual critical thinker who has written/edited hundreds of blog posts and multiple long-form marketing guides, including those aimed at audiences as varied as healthcare, higher education, financial services, B2C brands and manufacturing. With a BA in English from the College of Wooster, he is also the author of a collection of poetry, "Under the Lunar Neon."He gets really excited about the science of elite performance, usability, brand voice, headlines, digital governance, ballroom dancing, bachata, racquet sports, and romping with his niece and nephews.

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