Fathom That?! Ep. 2 – "How to Build a Following with Twitter Promoted Accounts"

Get the 4-1-1 on Twitter Promoted Accounts and Tweets with this week’s episode of “Fathom That?!” with Fathom paid search specialist Brittany Amato.

This week, Brittany talks to us about how to leverage Twitter Promoted Accounts to help build your following. She also mentions promoting individual tweets and how you can draw more attention to certain tweets most important to your business.

Listen along and tweet away!


Don’t forget to check back next Friday to learn about YouTube Promoted Accounts! And in case you missed it, check out Episode 1 – “How to Optimize Content for Your E-commerce Site.”

About Abigail Birmingham

Abigail Birmingham is a Creative Leader for Fathom's education team specializing in video production, creative design, and content strategy. She is passionate about helping clients tell a great story and engage with their audience. She is a strong believer in the power of captivating and creative content as a driving force in an effective marketing strategy.

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