When the holiday shopping season is short, use the pre-holiday time to prepare well. Consumer brand marketers don’t need to be told the holidays are a crazy time, but they’re easier to manage with a solid plan.

Conquer the holidays with the peace of mind that comes from foresight and strategy. Download the 23-pg. 2015 version of our B2C marketer’s guide to surviving the season, featuring 5 winning approaches in Santa’s marketing bag.

You will learn about:

  • Content and SEO that sells.
  • Paid media: Mobile, remarketing, Google Shopping and Yahoo Gemini.
  • Important dates/milestones for holiday marketing calendars.
  • 15 holiday-specific email tips for enhancing subscriptions, loyalty and sales.
  • Increasing overall conversions with testing and clean data.

Get the Holiday Handbook

About Fathom Team Member

Leave a Reply