Healthcare and Social Media: What works, what doesn’t and what you can do about it

Webbed Marketing* recently conducted a study on social media usage by the largest 25 health systems in the nation (defined by number of employees). Join Webbed Marketing’s online research team Amy Marshall and Lindsey Grant to learn how the top 25 health systems stack up, as well as what the key innovators in healthcare marketing are doing from a social media perspective.

In this webinar you will learn:

  • What the largest health systems in the U.S. are doing from an online marketing perspective
  • What channels and topics have proven most effective for health systems to reach their audience
  • The latest innovations in healthcare marketing
  • How to make social media work for your organization while adhering to HIPAA and Joint Commission standards
  • Ways to measure and benchmark your organization’s progress

*Webbed Marketing is a division of Fathom.

View the archive here: http://vimeo.com/31159669

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Executive survey: Learn what NE Ohio’s healthcare decision-makers say about using social media for marketing in Fathom’s executive survey.

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