Enterprise SEM Management

By February 21, 2013 Paid Media No Comments

Keeping your PPC agency accountable.

Looking for a guide on how to overcome the challenges big companies face in PPC campaigns?

This white paper reveals:

  • Pillars of enterprise SEM success
  • How to overcome challenges with communication, branding, budget and ideas
  • Advantages of using advanced attribution technology and automated bidding
  • Campaign-level strategies for increasing click-thru rate and lowering costs

Download Enterprise SEM Management (PDF)

About Steve Kozak

Ensuring that Fathom’s brand is consistent and always future-focused - monitoring marketing trends and serving as the point-person for developing, implementing and executing marketing & creative initiatives and activities - Steve's objective is to empower brand champions that share and extend Fathom's reputation and goodwill far beyond the reach of our target customers and ideal clients.He has been a member of Fathom's creative team for almost eight years, serving as a motion graphic animator, Director of Video Production, agency Creative Director, and currently as Brand Manager. Steve is a graduate of Kent State University with a Bachelor's degree in Digital Media, and currently lives and operates in beautiful Cleveland, Ohio.

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