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Danny Sullivan Gets “Naked”

By | June 4, 2007

Danny Sullivan and Matt Cutts got the SMX conference in Seattle off to a great start with some humor before a Q&A.

Matt showed up with a printed T-shirt and jeans and told Danny how important it is to dress casually for these events.

Danny subsequently removed his shoes, tie, shirt and pants. “People want to get to the naked truth about SEO,” Matt said.

Danny didn’t actually get naked; he revealed his planned outfit – a Disney T-shirt and shorts.

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  1. Kurt Krejny - June 5, 2007 at 12:54 pm

    I thought Danny would be sporting the casual clothes all day, but he ended up in the suit for the rest of the day. I think the t-shirt and shorts were a little too casual :)

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