Local Search
7 Ways to Improve Your Google Local Business Listing
Friday, September 25th, 2009It’s been talked about on this blog before, but it’s high time to address the subject again: How is your free Google Maps/ local business listing doing? What do people see when they search for you locally or within Google Maps? If you don’t have any local listings and/or have no idea what they are, [...]
Twitter Getting Local and the Case for a Twitter Follower Discount
Monday, January 26th, 2009Newsflash: My local deli is on Twitter. Martin’s Deli a local establsihment in the western burbs of Cleveland, now has a Twitter account (@martinsdeli) promoting their stores and website. As evidenced over the past few weeks, Twitter is growing rapidly, pressing past the early adopters and into everyday people and businesses. Why? It seems as [...]
Checking Your Local Search Status
Wednesday, January 21st, 2009At Fathom one of the many online marketing activities we perform on behalf of our SEO clients is local search. Although many of our clients have a national or international target market, we still recommend they register and/or claim listings with the major local search engines. If we notice a client is ignoring an audience [...]
Free SEO Webinar Explains What Not To Do
Wednesday, October 15th, 2008Register today for the event on October 22 at 1 p.m. EST. You might want to check out our new SEO webinar, “How to Improve Sales with Search Marketing by Avoiding the 10 Biggest SEO Mistakes.” The fast-paced program will cover everything from keyword selection and link building to SEO-PPC holistic thinking to local strategies. [...]
Google Maps Mishap
Friday, May 9th, 2008Since the conception of online mapping and local search websites, incorrect information has been given during a user’s search experiences. We continually rely on technology, but unfortunately, it is not as perfect as we would like. Yet, we find roundabout ways to use it to simplify our lives. In the early days of online mapping [...]
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