Link Building
Fathom Introduces New Web Series: “This Day in SEO History!” Rev it up to 1.21 gigawatts!
Wednesday, February 8th, 2012Did you know that on January 27th, 1880, Thomas Edison invented SEO Keywords for optimal visibility? If you said no, then maybe it’s time for you to brush up on your SEO History! Fathom Video introduces a new monthly video series, entitled – you guessed it – “This Day in SEO History!” In our first [...]
SEO and Your Company Profile
Tuesday, January 3rd, 2012The Company Profile – Why you’re missing the mark for SEO On my down time, I read a lot of press releases, product announcements and general business news. I must have issues, because it’s something I really enjoy! Point being, I often read a piece of interesting content, e.g. a new product announcement, and am [...]
SEO for the IPO
Wednesday, November 30th, 2011The fundraising, IPO and growth periods can be a very exciting time for young and old companies alike, with new products, services and ideas. It can also be one of the most challenging and stressful times. The entire company is forced into focusing on numbers, reports, and analytics to support projections and ultimately secure the [...]
Leveraging Your Linkbait
Monday, November 28th, 2011When you are attempting to create effective linkbait, it can be a shot in the dark. You think you have a great idea, but will people really respond to it? And if by chance they do respond to it, what should your next move be? Linkbait is a complicated area of search engine optimization. Knowing [...]
Want to Pump up Your Link-Building? Create an Infographic
Thursday, September 22nd, 2011Infographics. Everyone has heard of them, and everyone is trying to use them to enhance their SEO efforts, promote their brand, increase awareness about a particular product, service, cause, industry phenomenon, up-and-coming trend … you get the point. They’re one of the hottest crazes to hit the search engine marketing industry this year, and there [...]
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