Internet Video Marketing
There’s Still Time to Register for Our E-commerce Webinar
Monday, September 26th, 2011In case you missed the news, Fathom is hosting a webinar entitled E-commerce Holiday Success: 107 Tip for Results That Matter. The webinar is free and registrants will also receive a corresponding guide that details all 107 tips. Kurt Krejny and I will co-host. The e-commerce webinar will be held on September 29th at 1 [...]
Fathom That?! – Ep. 9 – Learn How Online Video Consumption is Growing
Friday, September 16th, 2011This week’s episode of “Fathom That?!” features Steve Kozak, Director of Video Production at Fathom. Steve shares some recent stats on how online video viewing compares to TV. He also talks about the different ways you can use online video to help your business. Then … Stay tuned! Learn about the upcoming 12-episode e-commerce series, [...]
Register For Our Holiday E-commerce Webinar and Get Results That Matter
Thursday, September 15th, 2011On average, 98% of visits DO NOT result in a sale, and 75% users who actually add products to their shopping cart DO NOT buy anything. This is not encouraging for any etailer, especially as we enter the holiday season. Fortunately, etailers don’t have to settle for “average.” While there are many reasons why industry [...]
7 Jedi Mind-tricks for Creating Compelling Digital Video Content
Wednesday, September 14th, 2011Last week I had the pleasure and privilege of attending the first-ever Content Marketing World conference, held in downtown Cleveland, Ohio and chock-full of content generation professionals telling their stories and passing on their tips and strategies. It was a unique experience to be with so many other writers in one place, and yet surreal [...]
Video Production Tips: A Blast from the Past
Wednesday, September 14th, 2011If you’ve been watching me nerd out about Google Analytics, Webmaster Tools, and SERP interface changes over the past couple months, it may come as a surprise to you that I actually got my start at Fathom as a member of our Internet Video Production team. And while quite a bit has changed in the [...]
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