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Category Changes At YouTube

By | November 16, 2007

As reported at Search Engine Land, YouTube is changing some categories and adding others.

youtubeblog.jpgAs YouTube states:

EDITED CATEGORIES

A few changes made to existing video categories:

- Travel & Events (previously "Travel & Places")
- Howto & Style (was "Howto + DIY")
- Gadgets and Games (now part of "Entertainment")

NEW CATEGORIES

The following new categories are now available when you upload or edit your videos:

- Education
- Nonprofits & Activism

 Do these changes make any sense? Are 'Events' a good swap with 'Places'? I don't think the concepts are really the same.  An even goofier pairing is lumping 'Style' with "Howto"! Huh? I really do not understand this one.  If you are searching for videos about how to strut like Zoolander, this category is for you! 

Seriously, what good is an illogical taxonomy? I suppose you could argue that people searching for videos online are not following a directory structure, so the organization of categories is not that crucial. However, these categories certainly will influence the "related videos" and the post-roll content. I'm staying tuned to see how it pans out.

And one more thing. Will YouTube ever have a 'Business' category?

About the Author:

Matt has broad experience in traditional and online marketing, with a particular focus on the manufacturing sector. He loves discovering strategies and tactics that result in big wins. Keough is known for his creative and sometimes amusing analogies and once subjected the Internet to animated GIFs. He is the father of four boys and has watched many hours of baseball with his wife, Joyce.

4 Comments »

Comments

4 Comments so far

  1. Colleen - November 28, 2007 at 2:32 pm

    I think that it was time to add a How To Category think of the traffic YouTube would get from all generations.

  2. OMGal - November 30, 2007 at 11:42 am

    As far as the changes, I think that the Travel & Events category makes sense, but that's about it. The new categories should be helpful, though. It's probably only a matter of time until they add business categories!

  3. Jim Kukral - November 30, 2007 at 4:00 pm

    Did you ever try to upload a video to YouTube? For a business, there really is no category that we fit in. I think YouTube needs to update and expand their categories even more.

  4. seo700 - November 30, 2007 at 4:52 pm

    I think its good that they changed some of the titles. It keeps it interesting.

4 Responses to “Category Changes At YouTube”


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