Archive for 2010
Tis The Season
Wednesday, December 22nd, 2010Fathom extends warm holiday wishes to people of all faiths who are celebrating at this time of year, and we encourage fans of the Internet and web video to share the meaning of their holiday via a multi-media experience – namely, Internet video. Video for the web – filled with music, motion graphics, talented narration [...]
Asking the Right Questions: AB Testing and Email Marketing
Thursday, December 16th, 2010The ultimate question every email marketer asks with each send and each campaign is simple: What will make you, the customer, convert emails sent into sales? What will make you open them, click on the links, and ultimately buy into what my client or business is selling? The answers to these questions vary with the [...]
Fathom Internet Video Department Ranked in Top 3 Nationally
Wednesday, December 15th, 2010Fathom is pleased to announce our recent ranking as one of the Top Three video search engine optimization companies in the U.S. The ranking, which incorporates criteria important to search engine optimization such as video keyword analysis, off-page optimization and “reach,” was determined by TopSEOs.com – an independent authority on search vendors. Given that Fathom [...]
Fathom Dance-Off: The Friskinator vs. The Scheid
Wednesday, December 15th, 2010Leave a comment below to vote for your favorite dancer!
7 Ways to Increase Email Marketing Conversions in 2011
Monday, December 13th, 2010It’s mid-December and many businesses are busy capitalizing on the increased holiday demand and traffic. They’re cranking out special promotions, contests, coupon codes, rewards and tons of free shipping offers. With all the crazy things going on, it’s easy to lose sight of your long-term goals. So slow down for a few minutes, take a [...]
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