Fathom’s Blog Wins PPC Hero’s Search Marketing Madness Contest

Thank you, readers! The voters have spoken, and they chose Fathom.

Yes, as the title of this post states, this very blog won a competition that encompassed several rounds of voting in a pool of 64 blogs. The contest was PPC Hero’s Search Marketing Madness,” and Fathom outlasted uber-popular social-media blog Mashable (a great blog in its own right) in the championship match. Technically, the blog was entered in the “SEO” division, though it also covers the other divisions of PPC, blogging and social media.

Trophy acceptance speech
This contest serves as a reminder of what keeps this blog going: our great audience. On behalf of the many Fathom blog authors, I thank you again for reading our regular posts. We hope to maintain our high levels of frequency, quality and candor (not necessarily in that order!) well into the future. I’d also like to thank PPC Hero for giving the Fathom blog a great platform and give a “game ball” to our own contributor Noah Brooks for coaching Fathom through the tournament.

About Paul Richlovsky

Paul purposefully merges a creative writing and teaching background with his decade-long marketing career. He advises clients on content strategy, editorial direction and PR/distribution. He is a perpetual critical thinker who has written/edited hundreds of blog posts and multiple long-form marketing guides, including those aimed at audiences as varied as healthcare, higher education, financial services, B2C brands and manufacturing. With a BA in English from the College of Wooster, he is also the author of a collection of poetry, "Under the Lunar Neon."He gets really excited about the science of elite performance, usability, brand voice, headlines, digital governance, ballroom dancing, bachata, racquet sports, and romping with his niece and nephews.

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