Fathom Core Value Stories: June 2013 Edition

Every month at company meetings, a handful of Fathomers are recognized in front of the group for extraordinary manifestations of our four core values (“everyone a leader,” “be the consigliere,” “make order from chaos,” “the gun will be there”). This space immortalizes their accomplishments for the world to see. I hereby present the 19th edition of Core Value Stories:

  • Everyone a Leader, Alan Suchan and Daiv Whaley  — For recently going above and beyond to update a home improvement client’s website with new product line information. They put in a huge amount of work to identify all references to an old product line and replace it with content about a new one. This took many hours of dedication and they worked very well together, resulting in an extremely happy client.
  • Nick Mezlak

    Nick Mezlak

    Be the Consigliere, Nick Mezlak (pictured, right) — For doing an amazing job implementing Fathom’s new internal time-tracking and project management system. He trained the entire staff, fielded questions from all 120 employees, and did a great job at balancing the different features required between the Columbus and Cleveland offices.

  • Make Order from Chaos, Efi Golan and Steve Lehner  — For driving one of the highest-profile projects that Fathom has ever done with a major education client. Efi and Steve have worked tirelessly on a “bounceback” lead-tracking campaign to ensure a smooth transition and a huge success. Despite multiple road blocks, these two have always been at the ready to quickly respond. The level of ownership and “whatever-it-takes” attitude towards this project has been impressive.
  • The Gun Will Be There, Joe Moran — For doing an awesome job organizing, presenting and representing at the recent Marketo Cleveland User Group event. It was clear based on the discussions that day that he really knows his stuff, which ensured this event was a big success!

To the victors go the spoils … huzzah!

About Paul Richlovsky

Paul purposefully merges a creative writing and teaching background with his decade-long marketing career. He advises clients on content strategy, editorial direction and PR/distribution. He is a perpetual critical thinker who has written/edited hundreds of blog posts and multiple long-form marketing guides, including those aimed at audiences as varied as healthcare, higher education, financial services, B2C brands and manufacturing. With a BA in English from the College of Wooster, he is also the author of a collection of poetry, "Under the Lunar Neon."He gets really excited about the science of elite performance, usability, brand voice, headlines, digital governance, ballroom dancing, bachata, racquet sports, and romping with his niece and nephews.

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