Every month at company meetings, a handful of Fathomers are recognized in front of the group for extraordinary manifestations of our four core values (“everyone a leader,” “be the consigliere,” “make order from chaos,” “reward sustainable results”). This space immortalizes their accomplishments for the world to see. I hereby present the 14th edition of Core Value Stories:
- Everyone a Leader, Tiffany Sumuel — For taking initiative and making a big impact in her short time at Fathom. She has created a great curriculum for teaching Google Analytics to SAE’s, the PPC team and countless others at Fathom. She also helped a major manufacturing client make better business decisions with her digital asset analysis.
- Be the Consigliere, Karen Cover — For creating blog posts for an education-industry client with a distinct voice and challenging editorial demands. The fact that her content has been so good that they’re now entrusting her to create blog posts on her own is a testament to the quality of her daily work.
- Make Order from Chaos, Bridget Barrett — For playing an integral role this quarter in the social media component of an auto industry client’s digital marketing plan. She posted, tweeted, and updated statuses for 5 of this client’s social properties, very quickly generating >800 social updates.
- Reward Sustainable Results, Kal Fattah — For expertly developing in-depth local analysis and strategy for a difficult client launch, including immediate action items. Ultimately, this strategy helped the client understand and trust in our process.
To the victors go the spoils … huzzah!