Search Advertising Benchmarks for Health Systems

Average annual AdWords investment for health systems analyzed in our study was about $300,000.

Ever wonder how your AdWords activity stacks up?

Search Advertising Benchmarks for Health Systems takes you behind the AdWords numbers for organizations just like yours with:

  • Average overall spend (plus avg. by service line).
  • Average overall click-thru rate & cost-per-click.
  • Average click-thru rate & cost-per-click by device/service line.
  • The most-promoted service lines.

Get SEM Benchmarks

About Steve Kozak

Ensuring that Fathom’s brand is consistent and always future-focused - monitoring marketing trends and serving as the point-person for developing, implementing and executing marketing & creative initiatives and activities - Steve's objective is to empower brand champions that share and extend Fathom's reputation and goodwill far beyond the reach of our target customers and ideal clients.He has been a member of Fathom's creative team for almost eight years, serving as a motion graphic animator, Director of Video Production, agency Creative Director, and currently as Brand Manager. Steve is a graduate of Kent State University with a Bachelor's degree in Digital Media, and currently lives and operates in beautiful Cleveland, Ohio.

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