View the Webinar Archive: “Social Repair, Content Replace”

What are your social channels telling potential customers? It takes a documented content and social strategy to deliver the right message.

Join Fathom content strategists Jennifer Frates and Haley Hite for a webinar about a real life example, featuring windshield guru Safelite AutoGlass©. View the archive to learn:

  • The absolute ESSENTIALS for a documented content/social strategy.
  • How to build your strategy’s foundation around your audience.
  • Examples showing the evolution of Safelite AutoGlass digital content.
  • Year-over-year results after Safelite implemented their own documented content/social strategy.

About Haley Hite

Haley Hite is Sr. Manager of Content Marketing at Fathom, where she leads the content marketing initiatives, training and best practices for the company. While at Fathom, she has worked with clients in a variety of industries to create, implement and measure documented content strategies based on sound research and data. Outside of work, Haley loves traveling to tropical locations, reading, cheering on her alma mater Bowling Green State University, going to Cedar Point, and hanging out with her husband. Follow Haley on Twitter: @HaleyHite11.

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