5 Tips for Targeting Students Through Google Ads

5 Tips for Targeting Students Through Google Ads

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Fathom’s monthly industry update gives students, teachers, businesses, educational institutions or simply those who are curious, significant insight into the education industry.

A successfully targeted Google text ad gains the right users attention. If researched, outlined and implemented correctly, your Google ad could attract prospective students to your website and further, prompt them to apply to your school. Below are tips on gaining the attention of these prospective students.

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Ali Dieken

About Ali Dieken

Ali is an online marketing and advertising associate at Fathom. A 2015 graduate from Saint Louis University with a degree in business administration, she is currently in Fathom's associate development program. Through the company's rigorous training program, advanced knowledge of search engine optimization, paid advertising, marketing automation, content marketing and social media management are gained.

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