MOM – Multilateral Online Marketing with Paul Richlovsky

MOM – Multilateral Online Marketing with Paul Richlovsky

Our Battle Plan video will show you how Multilateral Online Marketing strategies can lower marketing costs & increase market share during tough economic times.

About Mike Perla

Mike joined Fathom in 2006 with more than 10 years’ experience designing and developing for intranets and desktops. He led Fathom’s rebranding and website redesign in 2006 and later helped to launch its video production department. He has also launched national contests for Fathom clients, guided high-traffic website builds, and developed proprietary Flash applications. In his current role, Mike heads the conversion rate optimization and creative teams.

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  • We’re pushing MOM – Multilateral Online Marketing – because it accurately reflects the best way to handle online marketing – do multiple things at the same time. SEO, PPC, Video, Links, email – they all work together and feed off one another. Traditional agencies have focused on “integrated marketing,” but that falls short in the digital world where the connections between each discipline can influence visibility and ultimately leads through traffic.

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