Today’s Fathom That episode is important to all you B2B companies out there. Listen up for some tips from Fathom’s expert, Matt Keough, about how to better measure your website’s performance.
Matt focuses on the the key performance indicators for different types of websites. But his most important tip is about the purpose of your website. Without this knowledge, you’ll never be able to know exactly how well your website is performing. Check out what Matt has to say, and see if you’re properly measuring the success of your website.[cf-shortcode plugin=”generic” field=”js1″]
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Learn why the Internet is manufacturing’s best friend, including reliable ways to generate cost-effective leads: