Each December, when the year comes to a close, it’s custom to look to the new year and things the future will bring. While there is a great host of things we can look for in the world of SEO, one of the most interesting studies is the topic of rich snippets, Schema.org and the role of the semantic Web – or Web 3.0.
What are Rich Snippets?
Snippets are additional bits of information from your website that Google, Yahoo!… Read the rest
Yesterday, Google’s search quality master Amit Singhal made a post on the Official Google Blog that raised more than a few eyebrows across the search engine universe – especially in the SEO field.
Already being deemed the “Freshness” update, the blog post explained that Google has made some updates and changes to the algorithm to complement the Caffeine web indexing system – one of the major updates in the past 18 months. The original Caffeine update set up to provide “50 percent fresher results.” Yesterday’s update aims to up the ante.… Read the rest
Last week, Google announced on its blog that it was making some changes that will affect the availability of search engine data. Google claims that these changes are being made in an effort to make search more secure.
What is Changing?
Essentially, users who are signed into a Google service on their browser will be redirected to the secure version of Google search (https://www.google.com). Searches made from this secure version of Google are encrypted, so the keyword terms that users type in their search are “protected” – sort of.*
How Do I Know If I’m Signed In?… Read the rest